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59 Hot Training Topics to Offer Corporate Clients

Rule No. 1 in business is follow the money. So if you’re thinking about offering training workshops — whether in a classroom or online — to corporate clients, you’re barking up the right tree.

According to TrainingIndustry.com, organizations spent more than $366.2 billion on training their people in 2018 — and $166.8 billion of that was spent in North America.

Not only that, the amount spent has risen every year since 2009, after the Great Recession hit. But even in 2019, companies still spent $244.4 billion, which is certainly nothing to sneeze at.

 

It’s really no wonder these numbers are enormous.

In study after study, CEOs of global companies name people challenges as their biggest hurdle in meeting their goals and making their visions a reality.

Take for example PWC’s 22nd Annual Global CEO Study, where “Availability of key skills” jumped to the No. 3 on the list of biggest things CEOs are worried about. (See page 17.)

And of course, the cost of not properly training employees proactively is even bigger.  When Starbucks closed more than 8,000 company-owned stores in May 2018 for racial-bias training, it was estimated to cost the company $12 million in lost profits.

So companies are well aware of the training needs of their people. And the even better news for consultants, coaches, speakers, authors and other small business owners is that a big chunk of the dollars companies spend on training goes not just to outside providers — but specifically to solo trainers and very small firms.

Here are the three most important reasons companies like working with small business owners on training programs:

  1. You are ultra responsive and can move quickly.
  2. You’re a great value because your overhead is low.
  3. You can bring niche expertise — and can easily customize to them.

So whether or not there’s opportunity in this space for you is really not a question at all.

 

The real question is: What problems will you help organizations solve with your training programs?

The most obvious is the leadership training market, which has been one of the fastest-growing segments in the learning and development (L&D) industry over the last 10 years.

The most common leadership training topics — or what are increasingly referred to as “essential skills” — include:

  • Coaching
  • Communication
  • Negotiation
  • Teamwork and collaboration
  • Diversity and inclusion
  • Leading innovation
  • Providing feedback
  • Emotional intelligence

 

But that’s really just the tip of the iceberg.

So to help jumpstart your opportunity mapping, we’ve compiled a list of 59 of the hot topics we see organizations hiring experts to deliver, again and again.

But here’s an important caveat…

If you don’t see your topic on the list of 59, that doesn’t mean there’s not an opportunity for you. It could just be that you’re about to be a groundbreaker in an emerging area that will soon take off.

In fact, here’s a short clip, where I share how one of our clients was seen as a radical groundbreaker more than four decades ago.

 

The topic will shock you.

 

Now Let’s Dive Into The 59 Hottest Topics Right Now

  1. Leadership Development
  2. Women in Leadership
  3. Diversity in Leadership
  4. Emotional Intelligence (EQ)
  5. Communicating & Leading Across Generational Barriers
  6. Communicating & Leading Across Virtual Teams
  7. Effective Communication
  8. Building & Cultivating Trust
  9. Building Effective Teams
  10. Team Communication
  11. Team Collaboration
  12. Employee Engagement
  13. Employee Accountability & Ownership
  14. Assessment-Based Trainings (i.e. DiSC, Kolbe®, etc.)
  15. Diversity & Cultural Awareness
  16. Unconscious Bias
  17. Effective Writing Skills
  18. Problem Solving
  19. Innovation
  20. Unlocking Entrepreneurial Spirit
  21. Unlocking Innate Creativity
  22. Strategic Thinking
  23. Strategic Planning
  24. Decision Making
  25. Project Management
  26. Change Management
  27. Time Management & Productivity
  28. Getting the Right Things Done
  29. Dealing with Conflict
  30. Workplace Etiquette
  31. Having Difficult Conversations
  32. Giving Employees Feedback
  33. Conducting Effective Performance Reviews
  34. Gaining Influence With Others
  35. How to Delegate Effectively
  36. Mindfulness
  37. Wellness
  38. Work-Life Balance
  39. Energy Management
  40. Stress Management
  41. Presentation & Speaking Skills
  42. Train the Trainer
  43. Coaching Skills for Leaders
  44. Becoming a First-Time Manager
  45. Effective Meeting Facilitation
  46. Conducting Effective Job Candidate Interviews
  47. Ethics
  48. Legal & Regulatory Compliance
  49. Human Resources Compliance
  50. Safety
  51. Reducing Harassment in the Workplace
  52. Violence Prevention
  53. Compassion Fatigue
  54. IT Skills
  55. Technical Skills for Specific Job Roles
  56. Digital Marketing
  57. Sales Training
  58. Customer Service
  59. Product Training

As you consider this list of 59 hot topics, be sure to keep something in mind. Just because other experts already teach on a particular topic, doesn’t mean there isn’t room for you in the market as well.

Companies are always looking for a fresh perspective, a missing link, or a more innovative or more interactive approach. Indeed, experiential learning is a big buzzword in the world of L&D.

In addition to these go-to topics, companies are also looking for one-off custom training development, as well as training that’s customized to key segments, including: individual contributors, first-line supervisors, middle managers, first-time directors, and senior-level leaders.

Frankly, the opportunities are endless. It all comes down to you selecting your point of entry and taking action.

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Angelique Rewers
Angelique Rewers

Angelique is the bold, always blunt, and unapologetic CEO and founder of BoldHaus, a champion for helping small businesses win corporate clients. Having successfully navigated all sides of the corporate buying table for 20+ years, she has a direct understanding of what decision makers look for when hiring outside experts. Angelique was tapped for her expertise by USAID, National Geographic and The Smithsonian to mentor technology innovators across Africa, Asia and the Middle East, and served as Uber’s first-ever Uber mentor. She serves on the Advisory Board for Space for Humanity, a global nonprofit focused on expanding access to space for all of humanity, as well as on a committee for the United Nations’ Women Peace & Humanitarian Fund. Angelique has been featured by Forbes, Entrepreneur, Inc., ABC, NBC, CBS, Business Insider, HuffPost, Washington Post, Yahoo! Finance and more. She has shared stages with Hollywood’s Steve Harvey, Shark Tank’s Daymond John, bestselling author Seth Godin, and NFL Super Bowl Champion Jamal Lewis. A Baltimore native and die-hard Ravens fan, she lives in Boca Raton, Florida, with her husband, twin boys, and goldendoodle, Raven. Check out Angelique’s latest media commentary here.